Dr. Shen¡¦s unique and outstanding service in Chinese has made this book a great success. The author came to China at the ¡§right time¡¨ just when China made the landmark decision in 1992 to revert to a market economy. As a senior manager charged with P/L responsibilities and BU of China operations for prominent US multinationals, the author had the rare opportunities to interact with senior government officials and gained insights few others could. He accumulated many precious ¡§hands-on¡¨ business experiences that are shared in the book, including how to manage traveling and expatriate living in China. Two of his many precious advices are critical for a successful business operation in China. First, he rightly draws our attention to the need to appreciate the Chinese culture. We are reminded to appreciate the host country¡¦s ¡§social capital¡¨ and turn it to your advantage, not merely limited to its ¡§intellectual¡¨ capital and other soft and hard business environment. Second, his caution that one should not take the sweet commitments of local governments for granted is also well taken. Intense competitive pressure to woo foreign businesses can drive local governments out of the boundary of their legal authority. Lastly, the book is worthy of a serious reading because the author has done it, judged from his successful record in China, one that could not have been earned simply with a sound business plan. Indeed, Dr Shen is one of the early pioneers in the Chinese land for foreign businesses. This book is a must read for anyone aspiring to venture a business in the Middle Kingdom.

This commentator was a senior World Bank economic officer who had stationed in Beijing, China during 1992-97.

A very down to the earth book on China Market.

No philophical or theories on the China Puzzel, but a very inside explanation on the real life,culture,politics and a lot of --between the line--explanation on the business world.

Utilizing his American Chinese background, Dr.Shen has suceessfully given his American readers an birds eye view of this misty and often misunderstood China Market.

A must read manual for China Bound Businessman or Businesswoman.